Helping charities to grow and thrive
Practical strategic and fundraising support for non-profit founders and leaders.
How can I help?
With over two decades of experience in the charity sector, I help charities find a clear direction, secure funding and turn ambition into impact. Together, we can develop a practical plan that gives your team and trustees the confidence to make decisions and move forward.
I founded The Wave Project and spent 13 years leading its growth from a local project in Cornwall to a national UK-wide charity with a £1.75m annual turnover.
Since launching my consultancy in 2023, I’ve helped charities strengthen their plans, raise funds and increase their impact.
Over £10 million raised for charities and CICs
I have personally raised over £10 million for charities and good causes I have supported or led. This includes successful multi-year trusts and foundations bids, corporate fundraising, traded income, individual giving, fundraising events and targeted appeals.
Years as a
charity leader
As a charity founder and former CEO, I can provide support and advice based on real-world experience. My support is shaped around your organisation, your challenges and your objectives, not standardised advice from consultancy templates.
Volunteers recruited and trained
I have recruited and trained over 1,600 volunteers throughout my career, harnessing their energy and commitment to make real change in communities.
Services
Strategic insight
Find a clear way forward. I work with you to define your goals, agree priorities and develop a practical strategy that turns ambition into action.
Innovation
Fresh thinking can open up new possibilities. Together, we can explore ideas, develop new services and find creative solutions to the challenges your organisation faces.
Business Planning
Build a sustainable future for your charity. My support brings together your vision, activities and finances in a realistic business plan that guides decisions and supports growth.
Fundraising
A focused fundraising plan will help you find the right opportunities and build a convincing case for support. Together, we’ll identify the best routes for your organisation.
Bid-writing
Give your funding applications the strongest chance with clear, persuasive writing, strong evidence and realistic budgets—all shaped around funders’ priorities.
Cause-led campaigns
Turn your cause into a compelling campaign that brings people together, raises awareness, attracts support and influences change.
Trustee Training
Build a confident, effective board with practical training on trustees’ responsibilities, good governance and working together to guide your charity.
Leadership Mentoring
Leading a charity can be demanding. One-to-one mentoring gives founders and charity leaders space to explore challenges, test ideas and build confidence.
Team Development
Help your staff and volunteers work well together through tailored workshops that clarify roles, strengthen communication and build a shared sense of purpose.
What clients say
I first met Joe through his role as founder and CEO of The Wave Project. I was immediately impressed by his innovative approach to improving youth mental health through surfing and blue space, and his ability to secure NHS partnerships and deliver impact at scale.
I knew his expertise would be invaluable in helping Nutritank grow, strengthen our operations and sharpen our strategy.
Joe combines compassion and a collaborative spirit with calm, determined leadership. Wise, forward-thinking and measured, he brings clarity and purpose to our work. It is a pleasure to work alongside him and learn from him.
Dr Ally Jaffee, Founder and Director, Nutritank CIC
We undertook the mammoth task of re-strategising to improve our impact and enhance sustainability. Joe's resume, personal demeanor and genuine interest in our work made the decision to work with him an easy one.
We have since chosen to continue our relationship with Joe as a trusted and valuable consultant and would highly recommend him to anyone looking for:
Expertise: Joe's wealth of knowledge is remarkable and he shares this generously; His first-hand experience and keen critical thinking skills create opportunities to think big, dig deep, uncover potential challenges and find the clarity required to streamline strategic plans.
Reassurance: We were delighted with how engaged Joe was with our work and goals. He offers a care and honesty that you would expect from personal investment and
which has given our team confidence to learn from him and push forward.
Resourcefulness: Joe's years at the helm shine through in his work and he navigates the funding and income landscape with a steady hand.
Value: As a service provider, Joe offers excellent return on investment, is transparent, reliable and a genuine pleasure to work with.
Joyte Brown, CEO, Black Voices Cornwall
I worked with Joe during my time as Chief Executive of Children’s Sailing Trust and greatly valued his professional, insightful and supportive approach.
He encouraged us to think beyond our usual ways of working, asking thoughtful questions about our operations and helping us explore practical options for change.
Joe was generous with his knowledge and experience, always prompt in responding and readily available by email or phone when we needed advice.
His ability to challenge our thinking constructively, while offering clear and helpful guidance, made him a valuable source of support. I would happily recommend him to other charities.”
Jakie Jewell, Former Chief Executive, Children’s Sailing Trust
Book your free consultation
If you would like to discuss how your charity can achieve more growth and impact, please get in touch. I offer a free, one-hour consultation to discuss your goals, ideas and objectives. No obligation and no hard sell, just friendly advice and support.